Phillip Island & Surrounds Tour Partnership
The Phillip Island Tourism Partnership has revolutionised tourism on Phillip Island. It is a collaborative venture between the Phillip Island Tourism Association and the Phillip Island and Bass Coast Visitor Information Centres. The Partnership has resulted is unprecedented levels of cooperation between tourism industry stakeholders, including Bass Coast Shire Council, Destination Phillip Island and Tourism Victoria. The Partnership’s success can be measured by the 60% increase in membership as a result of its implementation, and the regional campaign committee’s reliance upon the Partnership to deliver its marketing programs. The Phillip Island Tourism Partnership is leading the way in regional tourism.
