Goldfields Marketing
The Goldfields region offers spectacular historic towns, buildings and gold history. Easily accessible from Melbourne, the region entices the visitor with its grand streetscapes, architecture, gardens, art galleries, festivals and world class attractions. Goldfields Tourism is the peak marketing organisation for the Goldfields region, with primary responsibility for implementing innovative marketing strategies to maximise visitation. Through the promotion of the region’s unique and enriching experiences and by fostering industry excellence and cooperative marketing, the Goldfields region is set to become Australia’s premier gold heritage tourism destination.
